March 10th is MAR10 Day, a celebration of everyone's favorite jumping plumber, Mario! To mark the occasion, retailers are offering a plethora of deals on Mario-themed games, toys, and collectibles. From LEGO sets to plush toys, there's something for every Nintendo fan. Below, we highlight some of the best discounts, but be sure to check out the participating retailers for even more savings.
Best Buy, GameStop, Target, Walmart, and the Nintendo eShop are all participating in the MAR10 Day sales. Explore the deals below before they vanish!
MAR10 Day 2025 Deals on Nintendo Switch Games

Looking for that perfect Nintendo Switch game? MAR10 Day is the perfect time to snag some fantastic deals on both physical and digital titles, including many Mario games. Check your preferred retailer for the best discounts. (Note: Amazon's participation in first-party Switch game sales seems to be limited this year.)
See it at Best Buy GameStop Target Walmart Nintendo eShop
MAR10 Day 2025: Preorder the LEGO Mario Kart Set

Preorder the LEGO Mario Kart – Mario & Standard Kart set now! This 1,972-piece set, priced at $169.99, releases May 15th and includes Mario in his Standard Kart, complete with a display stand.
Mario LEGO Sets on Sale for MAR10 Day

LEGO - Super Mario Piranha Plant Building Set for Adults 71426
$59.99 (15% off) - $50.99 at Best Buy

LEGO - Super Mario Goombas’ Playground, Super Mario Toys and Playset 71433
$14.99 (27% off) - $10.99 at Best Buy

LEGO - Super Mario Adventures with Interactive Peach Princess Toy 71441
$49.99 (15% off) - $42.49 at Best Buy

LEGO - Super Mario Bowser’s Muscle Car Expansion Set 71431
$29.99 (15% off) - $25.49 at Best Buy

LEGO - Super Mario Soda Jungle Maker Set, Wiggler Toy and Mario Playset 71434
$54.99 (15% off) - $46.74 at Best Buy

LEGO - Super Mario Adventures with Interactive Luigi Toy, Nintendo Gift 71440
$49.99 (15% off) - $42.49 at Best Buy

LEGO - Super Mario Battle with Roy at Peach’s Castle Playset and Mario Toy 71435
$64.99 (18% off) - $52.99 at Best Buy
Beyond the new Mario Kart set, numerous other LEGO Super Mario sets are discounted. Best Buy offers great deals on sets like the Piranha Plant and Bowser’s Muscle Car.
Mario Plush Toys on Sale for MAR10 Day

Club Mocchi-Mocchi- Nintendo Super Mario Plush - Mushroom Plushie
$34.99 (43% off) - $19.99 at Amazon

Club Mocchi Mocchi Mario Kart Plushies - Spiny Shell Plushie
$34.99 (29% off) - $24.99 at Amazon

Tomy Nuiguru Knit Kirby Plush - Sleeping Kirby Plushie
$39.99 (30% off) - $27.99 at Amazon

Club Mocchi- Mocchi- Nintendo Super Mario Plush - 1Up Mushroom Plushie
$34.99 (43% off) - $19.99 at Amazon
Adorable plush toys are also on sale, including a red mushroom plushie and a charming knit Kirby plushie. Perfect for collectors or snuggling!
For more Switch deals, check out our roundup of the best Nintendo Switch deals. We also feature deals on PlayStation and Xbox consoles.